Yes, it’s already back-to-school season, new satchels, new pencils and notebooks for the kids. So why not treat your team too and give your sales reps new prospecting tools for the new term? Mixdata transforms access to B2B sales prospecting: in a few clicks, you can access all the information gathered from companies’ websites, professional social media, open data and legal data… In two clicks, your reps can build the prospecting lists they dream of, focused on their core targets.
Enough to re-energise the whole sales team!
Refresh Your Prospecting List
Take Maxime, for instance, who’s just back from holiday. He’s your best salesperson, a killer on the phone, converting 70% of his meetings and around 60% of his demos. The thing is, meetings and demos are exactly what’s become scarcer. Whose fault is that? Perhaps your slightly worn-out prospect list? So, to revive your lead generation and, ultimately, your results, help him prospect with a new tool that brings together every useful source…
Because poor Maxime is starting to run out of ammunition. When he opens his CRM, he keeps landing on the same prospect records: the one you can never reach, the one who never replies to emails, or the one who actually left the company two years ago. Yet he’s proved he can make the most of his prospect list. So give him something to work with, a new sales prospecting method 🙂
Deepen Your Knowledge of Prospects
Hugo, on the other hand, is a perfectionist. He scours the web in search of valuable information. Because yes, he needs to know his prospects well before picking up the phone. But of course… it takes him an age!
On top of that, he spends his day grumbling behind his screen: “I can’t find the right contacts in this company”, “there’s no way to guess this prospect’s work email with free tools”, “I can’t connect with my prospect on LinkedIn because they’ve restricted connection requests”… It wears everyone out and it’s not very productive.
Do you have in mind your sales reps’ hourly cost, including on-costs? Rather high, isn’t it? And when you know that, on average, a sales rep spends over 30% of their time searching for information, the wasted time is genuinely dizzying! Improve your ROI: invest in a tool that is 100% effective and up to date and that cuts this search time accordingly 🙂
Feed Your Pipeline Continuously
As for Alex, he struggles to hit his targets every month because he doesn’t have a reliable enough prospect database. And conversely, he sometimes has too many leads to handle in a single day, and not always good ones.
Help him optimise his prospecting and generate quality leads on a regular basis. He’ll no longer find himself in a tricky spot and will be all the more motivated to meet his targets
By giving your sales team effective tools, you keep their initiative alive, you encourage them to modernise their sales prospecting method, and above all you help them reach the various decision-makers in a company according to their needs.
Remember, as schoolchildren it was the new supplies that motivated us to face the new year. You too can reignite your sales reps’ motivation and give them the Rolls-Royce of B2B sales prospecting!
Fancy Trying the Tool?
Don’t hesitate to get in touch with our sales team to find out more…
