{"id":2229,"date":"2018-07-17T11:30:18","date_gmt":"2018-07-17T09:30:18","guid":{"rendered":"https:\/\/www.mixdata.com\/blog\/smart-data-activite-btob-2\/"},"modified":"2026-10-23T10:53:09","modified_gmt":"2026-10-23T08:53:09","slug":"b2b-activity-filter","status":"publish","type":"post","link":"https:\/\/www.mixdata.com\/en\/blog\/b2b-activity-filter\/","title":{"rendered":"Smart Data: The B2B Activity Filter"},"content":{"rendered":"<h3>Do your services\/products target companies with a B2B activity?<\/h3>\n<p>Do you struggle to identify companies with a B2B activity and spend far too much time researching and validating them? Your prospect sourcing can improve quickly with Mixdata!<\/p>\n<p>Mixdata has created a B2B Activity filter that combines a semantic approach with NAF codes, among other things, to save you time identifying this type of company<\/p>\n<ul>\n<li>semantics, the textual analysis of your prospect\u2019s website<\/li>\n<li>the presence of certain roles in the company\u2019s org chart<\/li>\n<li>NAF\/activity codes<\/li>\n<\/ul>\n<h3><strong>=&gt; <b>over 250,000 unique SIREN pre-selected<\/b><\/strong><\/h3>\n<p><a href=\"https:\/\/www.mixdata.com\/fr\/wp-content\/uploads\/2026\/10\/Fotolia_149636357_XS.jpg\"><img decoding=\"async\" alt=\"B2B activity\" src=\"https:\/\/www.mixdata.com\/fr\/wp-content\/uploads\/2026\/10\/Fotolia_149636357_XS.jpg\"\/><\/a><\/p>\n<p><strong>A company\u2019s B2B activity isn\u2019t necessarily visible in its NAF code<\/strong>, its legal form or even its registered name. Smart data can help you go faster and further.<\/p>\n<p>The team is on hand to answer your questions and give you a quick demo.<\/p>\n<p><strong>Ask us for precise information <a href=\"https:\/\/www.mixdata.com\/en\/contact\/\" title=\"information request\">here<\/a>!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A company\u2019s B2B activity isn\u2019t always visible in its NAF code or legal form. See how Mixdata\u2019s B2B Activity filter combines semantics and NAF codes to save you time.<\/p>\n","protected":false},"author":2,"featured_media":565,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_mxd_chapo":"","_mxd_modifie":"","footnotes":""},"categories":[45,47],"tags":[],"class_list":["post-2229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-targeting-examples"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Smart Data: The B2B Activity Filter Explained - Mixdata<\/title>\n<meta name=\"description\" content=\"A company\u2019s B2B activity isn\u2019t always clear from its NAF code. See how Mixdata\u2019s B2B Activity filter blends semantics and NAF codes to find them faster.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mixdata.com\/en\/blog\/b2b-activity-filter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smart Data: The B2B Activity Filter Explained - Mixdata\" \/>\n<meta property=\"og:description\" content=\"A company\u2019s B2B activity isn\u2019t always clear from its NAF code. See how Mixdata\u2019s B2B Activity filter blends semantics and NAF codes to find them faster.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mixdata.com\/en\/blog\/b2b-activity-filter\/\" \/>\n<meta property=\"og:site_name\" content=\"Mixdata\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-17T09:30:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-23T08:53:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mixdata.com\/fr\/wp-content\/uploads\/2026\/10\/Fotolia_149636357_XS.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"404\" \/>\n\t<meta property=\"og:image:height\" content=\"297\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"clement nazar-seo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"clement nazar-seo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/\"},\"author\":{\"name\":\"clement nazar-seo\",\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/#\\\/schema\\\/person\\\/1b5305929af929e1c18f0cd9e1587151\"},\"headline\":\"Smart Data: The B2B Activity Filter\",\"datePublished\":\"2018-07-17T09:30:18+00:00\",\"dateModified\":\"2026-10-23T08:53:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/\"},\"wordCount\":155,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mixdata.com\\\/fr\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Fotolia_149636357_XS.jpg\",\"articleSection\":[\"Features\",\"Targeting Examples\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/\",\"url\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/\",\"name\":\"Smart Data: The B2B Activity Filter Explained - Mixdata\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/blog\\\/b2b-activity-filter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mixdata.com\\\/fr\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Fotolia_149636357_XS.jpg\",\"datePublished\":\"2018-07-17T09:30:18+00:00\",\"dateModified\":\"2026-10-23T08:53:09+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.mixdata.com\\\/en\\\/#\\\/schema\\\/person\\\/1b5305929af929e1c18f0cd9e1587151\"},\"description\":\"A company\u2019s B2B activity isn\u2019t always clear from its NAF code. 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